MET Studio Live created, developed & delivered Philips Consumer hall booth and Dealer hall at IFA 2019 – the world’s leading trade show for consumer electronics and home appliances.
Working closely with Philips, we created an innovative and ground breaking concept which demonstrated Philips belief in adaptive technology.
Using a strong narrative across the Consumer hall, visitors were welcomed to the Philips Family house warming party with actors on hand to deliver hands on consumer experiences in kitchen, bathroom, bedroom and living room scenarios as well as a retail environment.
The show was a great success and was well received by visitors with an over 30% increase in footfall, linger time & on site purchases.
Philips IFA 2019 Berlin Messe
