America Latina Pavilion

MET Studio was appointed to design the guest of honour pavilion for FIL 30.

International experiential design company MET Studio in a project venture with Mauricio de Font-Reaúlx and Point Rouge was appointed by Feria Internacional del Libro de Guadalajara (FIL) – the Guadalajara International Book Fair – to design the guest of honour pavilion for FIL 30, which this year features Latin America.

The Latin America guest of honour pavilion design takes its inspiration from a kaleidoscope – one that reflects light, colour and shapes with a concept that represents the warmth, cultural diversity, identities, languages and landscapes of the Latin American countries. The pavilion will be visited by over 750,000 literary enthusiasts.

The 18,300 sq feet pavilion is sited at the very heart of the book fair, featuring a flowing overhead canopy inspired by the landscapes and biodiversity of Latin America from which individual kaleidoscopes are suspended. Each kaleidoscope is illuminated and highlighted by a warm palette of patterns and colours, a combination of mirrors and localised sound to attract and engage visitors.



India House
45 Curlew Street


Hong Kong

7/F Contempo Place
81 Hung To Road
Kwun Tong
Kowloon HK

+852 6620 7376